INTERNATIONAL COSMETIC TRADE FAIR
PVA EXPO PRAHA – PRAHA 9 LETNANY – CZECH REPUBLIC
SEPTEMBER 7–8, 2018
Organizer: EXPOBEAUTY PRAGUE s.r.o.
PRESS RELEASE
THE WORLD OF BEAUTY AND HARMONY
About 20,000 visitors including many VIPs visited the fair WORLD OF BEAUTY & SPA on 7th and 8th September 2018 in the Letňany district of Prague to admire the new spring products and services from the world of beauty and leisure.
At the fair were introduced four hundred exhibition booths offering the latest products, methods, and treatments in the field of home and professional cosmetics, including skin care, massage, bath, wellness and spa products, spa and hotel wellness facilities, hair-care and styling products, creams, oils, and nutrition and healthy lifestyle products.
Top-notch make-up artists, hairdressers and stylists presented the new autumn and winter trends on the trade fair’s stages. An inspiring competitive entry was famous make-up artist Pavel Bauer with his make-up and fashion shows. Pavel Bauer was main organizer of competition in Air Brush and young Fashion Designer competition „Fashion Games” on the topic „Playtime”. In Czech make-up competition the winner Adela Bursova was awarded by title of Master of the Czech Republic in make-up and will participate in an international competition in make-up in Düsseldorf 2019.
Visitors are looking forward to the hairstyle creations of famous hairstylists Romana Topinková, Honza Špilar and Daniela Hejtmánková. During the master hairstyling contest „INSPIRATION 2019” the competitors created the hair styles on the topic „FLOWER HAIRSTYLE TRANSFORMATION”. During the fair WORLD OF BEAUTY & SPA were organized competitions for the best nail designers for various occasions and as well the competition in pedicure. The “natural fitness” competition was filled with enviable male and female bodies greeted with rounds of thunderous applause from spectators.
The best products in the field were rewarded like every year in the BEAUTY EXPO & PROKOS PRODUCTS AWARD quality competition.
Visitors met famous personalities on stage and at the fair booths. A parade of „lace temptations” shown on behalf of Fashion Island were presented by the most beautiful girls in the Czech Republic.
Anti-aging skin care, aromatherapy, relaxation, and a healthy lifestyle were the pilot themes of the booths and salons at the trade fair. The main themes of the program were revolutionary new methods in care for the skin and body, both those developed in international laboratories, improved versions of the traditional natural recipes of our grandmothers, and imports from exotic countries.
The fair was not only a platform for inspiration but for many it was also above all an opportunity for new information. It offered visitors a chance to observe ‘live’ the effects of new products and methods and often they even experienced it on their own skin. Experts in the workshops and at the booths answered questions and provided practical advice for looking one’s best and for a healthy lifestyle, an essential part of which is mental wellbeing, healthy personal fulfilment, and a positive approach to ourselves and others around us.
Besides skin care a range of massage methods were on offer, such as massages with bamboo sticks or hot stones, Indian head massages, Ayurveda massage etc. There was a fascinating workshop on saunas and the beneficial effects of massage and aromatherapy on mental wellbeing.
Through cooperation with the commercial section of the US Embassy and the British Chamber of Commerce and German representatives, about 70 new brands looking for representation in the Czech Republic were presented at the fair.
WORLD OF BEAUTY & SPA 2018
PROFESSIONAL PROGRAM
SOCIAL PROGRAMME – MAIN STAGE
FRIDAY 7. 9. 2018 – Presented by Romana Navarová
10.00 – Launch of the NAIL DESIGN competition – www.BeautyExpo.eu/nail-design
10.10 – Labyrinth: Charity concert – www.LabyrintBrno.cz
10.10 – Launch of the daylong hair show by the SOU Hair Praha 8 – www.SOUHair.cz
10.15 – Diamond Fashion Designer competition finalists
10.20 – Vladimír Mazal: Ayurvedic Tibetan bowl foot massage – www.ajurv.cz
10.40 – Tana Cosmetics: „Ball seasons” – www.IPmakeup.com/tana-cosmetics
10.50 – Announcing the result and presenting models of the international Fashion Games competition,
VOŠON – „Playtime” – www.vosonspso.cz
11.10 – PhDr. Hana Yasminka Šimčíková – www.Yasminka.cz – Skin treatment with luxury products containing
Rhododendron oil, with regenerative and curing effects, to solve the problems of mature,
dry skin with wrinkle prevention.
11.40 – Jan Špilar: „Thór” (hair show) – www.strihorukyedward.com
11.50 – Face Airbrush Make up Open competition – 2nd event year topic „Summer flower”.
General partner: Dinair. – www.BeautyExpo.eu/airbrush
13.15 – BEAUTY EXPO & PROKOS PRODUCTS AWARD for exceptionally high quality
products – www.BeautyExpo.eu/beppa
13.25 – Pavel Bauer – announcing the topic for the 13th event year
of Creative Image Team 2019 – www.BeautyExpo.eu/cit
13.45 – VOŠON Young Designers’ show on the theme of „The First Republic”
(Pavel Bauer, Romana Topinková) – www.vosonspso.cz
14.00 – Pavel Bauer: Czech Republic Championship in make-up on the topic of „Queen
of the Desert” – www.BeautyExpo.eu/make-up
Anna Menzelová, President of the Union of Cosmeticians: Invitation to the cosmetics
congress – www.uniek.cz
15.20 – Announcing the results for Airbrush Make up Open – www.BeautyExpo.eu/airbrush
15.30 – Announcing the results for the Czech Republic Make-up Championships
General partner: The Union of Cosmeticians. Main sponsors: MIL cosmetics, Keenwell, Janssen
cosmetics, Vizart, Tana Cosmetics, Wimpernwelle. – www.BeautyExpo.eu/make-up
15.40 – Vladimír Mazal: Turmeric – for good health and more – www.ajurv.cz
16.00 – Enii nails – news – www.eniinails.com
16.30 – Announcing the winners of the NAIL DESIGN competition – www.BeautyExpo.eu/nail-design
SATURDAY 8. 9. 2018
10.00 – International Beauty Foot Cup Czech 2018 competition launch – www.BeautyFootCup.cz
10.05 – Launch of the daylong hair show by the SOU Hair Praha 8 – www.SOUHair.cz
10.15 – ICN Beauty & Fitness Cup 2018 – Tomáš Procházka – www.natural-sport.cz
10.45 – Scarlett Fashion Show – www.scarlett-models.webnode.cz
10.55 – ICN Beauty & Fitness Cup 2018 – www.natural-sport.cz
11.30 – Fashion show with Miss Czech Competitors – www.Fashionisland.cz
12.00 – PhDr. Hana Yasminka Šimčíková – www.Yasminka.cz – Skin treatment with luxury products containing
Rhododendron oil, with regenerative and curing effects, to solve the problems of mature,
dry skin with wrinkle prevention
12.25 – ICN Beauty & Fitness Cup final 2018 – www.natural-sport.cz
12.45 – Fashion show – Czech models – www.CeskeModelky.cz
13.00 – Honza Cigánik, Romana Topinková, Daniela Hejtmánková: 9th event year
of „INSPIRATION 2019” – FLOWER HAIRSTYLE TRANSFORMATION
Media partners: VlasyVizáž. – www.BeautyExpo.eu/inspirace
14.00 – Štěpánka Podroužková: 2019 photo-make-up – „GLITTER & SHINE“ with fashion show
of Delta Boutique – www.kosmetika-vizazistika.cz
14.30 – TANA Cosmetics: „Ball seasons” – www.IPmakeup.com/tana-cosmetics
14.40 – Announcing the winners of INSPIRATION 2019, and presentation of CZ 50.000, –
as prize money fot the winer – www.BeautyExpo.eu/inspirace
14.55 – Vladimír Mazal: Ayurvedic Tibetan bowl foot massage – www.ajurv.cz
15.15 – International Beauty Foot Cup Czech 2018 – Announcing the winners – www.BeautyFootCup.cz
15.30 – Scarlett Fashion Show – www.scarlett-models.webnode.cz
PROGRAMME TAKING PLACE AT EXHIBITOR STANDS
Alessandro stand: VIP Czech personalities – www.alessandro-cr.cz
The Czech Podiatric Society stand: free professional consultancy – www.podiatrie.cz
APR stand: practical massage demonstrations – www.aprcz.cz
Yasmína stand: distilling natural herbs – www.yasminka.cz
PROFESSIONAL PROGRAMME – LOUNGE S1
SATURDAY 8. 9. 2018
09.30 – CZECH PODIATRIC SOCIETY WORKSHOP – see www.podiatrie.cz
PROFESSIONAL PROGRAMME – LOUNGE S2
FRIADY 7. 9. 2018
10.15 – The association of regeneration experts: „New trends in regeneration and wellness” – this year’s
physical activity trends poolside and for diats – www.aprcz.cz
11.00 – The Czech Association of Sauna-lovers: „Recreational sauna use on the wellness centre
and trends 2018 programme” – www.sauneri.cz
11.50 – The Czech Association of Aromatherapists – www.aromaterapie.cz/institut/
Aphrodisiac – the smell of love and joy Lecturer: Kateřina Polívková, aromatherapist, masseuse and
lecturer of aroma courses. – www.dobrevune.cz
Practical key lecture on aromas effects.
14.00 – US and Uk commercial sections: Introducing the US and UK cosmetics market, and the companies which
are offering them. The possibility of cooperation of Czech distributors with business departments.
15.30 – Lubica Kuttnerova: Probiotic Bacteria
SATURDAY 8. 9. 2018
10.30 – Milan Gelnar: From astrology, through relationships, aura, to health, coolness and harmony!
The professional astrologer Milan Gelnar explains, in his simple examples of life, his own life examples,
and gives instructions from the point of view of stars
of looking after your health using
cosmic DNA or information encoded in our horoscopes – www.hvezdnoucestou.cz
12.00 – Hanna Mária: The scent of home or how to create a scent for a creative / relaxing
atmosphere – www.tomexo.cz
13.45 – CZECH AROMATHERAPY SOCIETY – www.aromaspol.cz
13:45 – PhDr.Hana Yasminka Šimčíková – the essentials of professional aromatherapy – do it yourself at
home by stiring the synergic aroma of the mixture – hair serum, oil perfumes, massage oils suitable
for the treatment of eczema and acne skin. We advise you „how to do it” – www.yasminka.cz
14:30 – Marie Bílková, PhDr.Hana Yasminka Šimčíková – the connection of products and aromatherapy
experiences. Energy and Yasminka. – proven recipes focused on acne, dermatitis, paradentoses,
varicose veins, detoxification of the organism
15:00 – Energy: World of Fragrances and Aromatherapy in Beauty Cosmetics – www.energy.cz
COMPETITION STAGE
FRIADY 7. 9. 2018
10.00 – The Czech and International NAIL DESIGN Championships www.BeautyExpo.eu/nail-design
SATURDAY 8. 9. 2018
10.00 – International Beauty Foot Cup Czech 2018 – www.BeautyFootCup.cz
HAIR CREATION STAGE
Hairstyles from the SOU hair college Praha 8 Karlín – www.souhair.cz
Unique opportunity for all those interested in new foreign brands on the market, especially from the USA and the UK: The trade fair will be presented in cooperation with commercial sections of foreign embassies and foreign representatives.
THE FACILITIES WILL INCLUDE A KIDS’ CORNER FOR YOUR CHILDREN.
WEB: www.BeautyExpo.cz nebo www.KosmetickyVeletrh.cz
Facebook: www.FaceBook.com/KosmetickyVeletrh
Instagram: www.instagram.com/world_of_beauty_and_spa/
Video na youtube: youtu.be/eSq_dQrayPo
Press contact:
Dipl. Ing. Lenka Konecna
WORLD OF BEAUTY & SPA
Tel.: +420 257 941 691
Fax: +420 257 941 702
GSM: +420 602 354 615